Brij Rakholia
Marketing · Business Development
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Anaheim · California
Résumé

The full picture.

Ten years across sales, marketing, operations, and analytics, on two continents.

Profile

Marketing and business development professional who has carried a number, opened a territory from zero, and rebuilt the data behind the decisions. I pair a scientist's discipline with a closer's instinct: find the market, tell the story, and prove it in the dashboard.

Ten years across two continents, five languages at the dinner table, and one throughline, growth that can be measured. Most recently I grew an independent California pharmacy 36% while finishing an MBA at UC Riverside and teaching 75 undergraduates on the side.

Brij Rakholia
LocationAnaheim, CA · open to relocation
FocusMarketing · BD · Analytics
EducationMBA, UC Riverside
CertifiedHubSpot · Salesforce admin
LanguagesEnglish, Hindi, Gujarati, Marathi, Spanish
StatusAvailable now
Selected wins
+36%
Pharmacy revenue growth in one year
$270K
New annual revenue from launches & partnerships
9
Referral partnerships closed from cold outreach
110–120%
Of quota, every quarter, 8 product lines
What I can do for your team

Strategy

  • Go-to-market strategy
  • Market research & sizing
  • Competitive intelligence
  • Pricing & forecasting
  • Market access & reimbursement

Execution

  • Integrated campaigns
  • Content & SEO
  • Events & trade shows
  • Partnerships & referrals
  • Community marketing

Toolkit

  • Salesforce (admin level)
  • Power BI · data modeling
  • HubSpot · Dynamics CRM
  • Google Ads & Analytics
  • Advanced Excel · Canva · Adobe
Experience
Jun 2025 – May 2026
San Bernardino, CA

Marketing & Business Development Manager · Don’s Drugs Pharmacy

  • Converted targeted provider outreach into 9 new referral partnerships, the largest driver of new prescription volume.
  • Launched a preventive-care vaccination service line, contributing to 36% revenue growth (~$270K annually).
  • Sourced and launched a statewide specialty-pharmacy partnership, expanding the market well beyond the local area.
  • Built Salesforce pipeline reporting and Power BI dashboards tracking revenue, volume, and campaign ROI.
Sep 2025 – Jun 2026
Riverside, CA

Teaching Assistant, Sociology · UC Riverside

  • Led discussion sections for 75+ students with a 4.8+/5 feedback score.
  • Tracked performance in Excel dashboards to flag at-risk students early.
Apr 2022 – Jun 2024
Vadodara & Hyderabad, India

Business Development Manager (Sales & Marketing) · Sorbchem India

  • Opened South India for eight life-sciences product lines, growing territory revenue ~30% over two years at 110–120% of quota.
  • Ran integrated email, digital, and social campaigns with Google Ads & Analytics; represented the brand at industry exhibitions.
  • Delivered market-intelligence and competitor analysis directly to the Managing Director, informing regional strategy and pricing.
Sep 2021 – Mar 2022
India

Junior Executive · Deccan Transcon Leasing Ltd.

  • Managed CRM records and client communications for high-value shipping accounts.
  • Built client-facing presentations that helped secure new contracts.
Education & credentials

MBA

UC Riverside, Anderson Graduate School of Management · 2024–2026

M.Sc. Medical Biotechnology

The Maharaja Sayajirao University of Baroda · 2019–2021

B.Sc. Biochemistry

University of Mumbai · 2016–2019

HubSpot Certified5 languages spokenTeam lead · hired & trained staff
How I work

Three habits I bring on day one.

01

Find the real problem first

I do not reach for tactics until I know what actually moves the number. A demand problem and a delivery problem look identical on a spreadsheet and need opposite fixes.

02

Own the outcome, not the activity

Campaigns sent is not a result. Revenue, partnerships, and retained customers are. I want my name on the number, not the to-do list.

03

Make it measurable

If we cannot see it in the dashboard, we cannot repeat it. I build the reporting so the next win is not luck, it is a playbook.

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