Brij Rakholia
Marketing · Business Development
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Anaheim · California
The work

Results, not promises.

Four times I was handed a market and a problem. Here is exactly what happened.

PharmacyCareCommunity health
01
Case 01

The pharmacy that fought back

An independent pharmacy versus the national chains. Referral partnerships from cold outreach, a vaccination service line launched from nothing, community campaigns that made the neighborhood care.

+36%revenue growth
02
Case 02

Local shop, statewide stage

Growth was capped at the delivery radius, so we found the market nobody served. I sourced and closed a specialty-pharmacy partnership that stretched the business across California.

CAwideone city to the whole state
CaliforniaGolden coastSkyline
Trade showConferenceOn stage
03
Case 03

A region opened from zero

New city, no accounts, eight technical product lines. Research to find the segments, positioning to win them, trade shows to fill the pipeline. Sixteen new accounts, twenty revived.

+30%territory growth, 110 to 120% of quota
04
Case 04

Marketing that answers to data

Salesforce built properly, Power BI unifying revenue, campaigns, and operations. Gut feel is an appetizer. The main course is measured. One data-modeled redesign lifted delivery efficiency 40%.

+40%operational efficiency
AnalyticsDashboardData

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